Great idea

Consumers Want Simplified Icon To Identify Healthy Food Options, Study Suggests.

NPR (1/24, Ellis) said that a survey by the American Heart Association and the International Food Information Council Foundation found that “95 percent of shoppers at least sometimes seek healthy options when grocery shopping.” However, “only a little over a quarter said they find it easy to determine which products are good for them and which should stay on the shelves.” The article highlighted the Food and Drug Administration’s announcement last June about possibly creating a simplified icon to define what food can claim to be healthy. Study author Alexandra Lewin-Zwerdling says consumers desire a simplified icon, although “she notes that there’s no clear time frame for when a ‘healthy icon’ might be unveiled by the FDA or what it might look like.”

Information about the ADA’s nutrition-related activities is available at ADA.org/nutrition.

Dentists can refer patients to MouthHealthy.org, ADA’s consumer website, for up-to-date and evidenced-based information about nutrition. The ADA Catalog offers the brochure Snack And Sip All Day? Risk Decay!